Brown tourism signs

Read the full policy on tourism signing before sending your application for a brown tourism sign.

Guidelines which must be followed, include:

  • the attraction must be recognised by the Tourist Board or Local Authority as a tourist destination or facility, and have all the necessary consents, for example: fire, health and hygiene
  • the attraction must be open for at least 150 days a year and have a minimum of 10,000 visitors a year
  • adequate off-street parking must be provided

Apply for a brown tourism sign

Apply to put up a brown tourism sign to help visitors find your attraction or facility.

  • when completed, return your application form to our Traffic Management Team
  • once we've received your application, we'll send an invoice to the name and address shown on your form
  • alternatively, you can send a cheque (payable to 'City of York Council') with your form

Costs of brown tourism signs

The cost of brown tourism signs depends on the number of signs you're requesting:

  • 1 sign: £300
  • 2 signs: £500
  • charge for each additional sign over 2: £100
  • charge for signs on the 'trunk network' (e.g. A64): £750 extra

These costs cover administration and site investigation and are payable whether your application is successful or not.

There will be additional costs for providing and erecting of approved signs.

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