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Earn rewards for using active and sustainable travel

Published Monday, 16 August 2021

City of York Council has partnered with BetterPoints to give residents and commuters the opportunity to earn points and rewards every time they choose to get around the city sustainably.

From today, 16 August, anyone choosing to travel around the city using a sustainable mode such as walking, wheeling, cycling or getting the bus can download the BetterPoints app from the App Store or Google Play Store and join a sustainable travel challenge for York.

How to join the challenge:

  1. Download the app - To start earning rewards from programmes available to you, simply download the app from the App Store or Google Play, register and complete your profile
  2. Join the ‘BetterPoints York’ challenge - (you may see more than 1 programme in the app)
  3. Have fun! - Start tracking any of the activities available to you in the app, if you get stuck, there’s a whole support area to help you out

Users can enter the mode of transport they’re using or let the app automatically track their journeys to earn points which can be converted into:

Registration is quick and easy and there will be regular prize draws as well as rewards for getting around sustainably.

Find out more about the BetterPoints app and the York sustainable travel challenge.

Cllr Andy D’Agorne, Deputy Leader and Executive Member for Transport said;

Sometimes we all need a little encouragement when it comes to building healthy habits - the BetterPoints app offers residents and commuters just that! With reminders and rewards, we hope this app encourages residents to get around sustainably, rewarding those who regularly do.

“Active and sustainable transport is an excellent way to stay healthy, enjoy the city and improve our local air quality. With rewards like the York Gift Card, residents can also support our amazing local businesses whilst building healthy and sustainable habits.”

Cllr Paula Widdowson, Executive Member for Climate Change and Environment said;

As we look ahead to our carbon net-zero target for 2030, getting around sustainably is key to reducing carbon as transport continues to account for around 28% of city-wide emissions*.

“We know that changing daily habits can be difficult, but with the BetterPoints app we want residents to feel encouraged, motivated and recognised for every sustainable journey they make – long or short. Small changes can make a big difference to our overall carbon emissions and help create a cleaner, greener city.”

*York’s district-wide emissions profile in 2018 as modelled by SCATTER Inventory Tool.

Jack Windle, Behaviour Change Team Lead from BetterPoints, said:

We’re delighted to be working with City of York Council and the York BID to help people get around more actively and sustainably and support the local economy.

“The BetterPoints app is designed to help you reduce your carbon footprint and be more active, all in a fun and engaging way, and everyone is invited to join.”

Carl Alsop, Operations Manager from the York BID, said;

The York Business Improvement District (BID) is delighted to support BetterPoints York and encourage residents and visitors to the city to get around sustainably. Encouraging people to come into York using active and sustainable transport and visit our fantastic local businesses can help reduce traffic as well as supporting the city’s economic recovery.

“Our York Gift Card is accepted by over 300 businesses, including shops, cafes, bars and restaurants, so participants can spend their rewards on whatever they want and support the local economy at the same time. It’s a win for sustainability and York’ great independents - helping make the city happier, healthier and more environmentally friendly.”

The council have partnered with BetterPoints for an initial 7 month period, until March 2022, and will be promoting the app alongside all active travel campaigns and initiatives such as the York Walking Festival, from 18 to 26 September and Walk to School Week to encourage residents to get around sustainably.

Commuters wishing to join the challenge who live outside of the city can contact BetterPoints customer care team for a registration code on email: customercare@betterpoints.uk.