Children and families

Parents encouraged to Look Say Sing Play at Acomb Explore

Published Monday, 21 June 2021

Parents and carers in York are being invited to attend a free drop in event at Acomb Explore Library later this month (Wednesday 30 June)

City of York Council is working with the NSPCC on its ‘Look Say Sing Play’ campaign, which provides tips and hints on how parents and carers can help develop their child’s brain and strengthen their bond, to help them give their child the best start in life.

The campaign is based on extensive research which shows that every time parents talk, sing or play with their baby, they're not just bonding, but also building the child’s brain connections.

Parents can pop in to the event at Acomb Explore from 11.00am till 1.00pm on Wednesday 30 June to get a free goody bag and chat to professionals, including health visitors, about they can help their child’s development.

They can also drop in from 2.00pm till 4.00pm on Wednesday 30 June to take part in free activities with their children.

Cllr Ian Cuthbertson, City of York Council’s Executive Member for Children, Young People and Education, said:

Many parents and carers will already be chatting and singing to their children, but it’s amazing when you understand the positive impact that has in terms of building a child’s brain.

“The free drop in sessions are a great way for local parents to find out more about our work with the NSPCC campaign from childcare experts.”

Find more information about Look Say Sing Play on our website, including videos showing some of the activities in action.